The drink to look out for in 2015! The Refinery were tasked with the brand execution of the latest Rose Petal Vodka brand which had recently been rebranded and rebottled to launch to a global market in early 2015.
The brand execution had to have mass appeal whilst having a strong presence across the marketing collateral. The Refinery created a range of promotional material that worked across multiple jurisdictions including the build of a new fully responsive site. High end bespoke imagery was of the essence of this brand. The website now yields a positive hit rate and Lanique is currently being sold in 5 jurisdictions.